Software

Stay updated on the latest trends in the ever-evolving world of software development.

Blogs and News Latest Posts.

  • 23 Aug
    google updates

    Comparing Google and Algorithm Updates: What Has Changed?

    By Reja Rapheekh

    Staying up to date with the latest trends is a crucial part of any business. In the search engine landscape, Google’s algorithm updates are more important than you think. These updates have revolutionized how businesses approach SEO and how users find content online. New updates are focusing on a  better user experience with more refined […]

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  • 1 Aug
    napkin

    AI vs Human Content: Which is better for Blogging?

    By Reja Rapheekh

    Blogging is one of the most prominent forms of content marketing. It interacts with the audience in the most appealing way. Through blogging, we can catch the attention of  a large number of people, considering their emotions and interests. Over the years, we have employed different blogging strategies. And one of the recent approaches is […]

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  • 10 Jul
    Do You Know the reasons why users are unistalling your app

    Do You Know the Reasons Why Users Are Uninstalling Your App?

    By Rachel

    Mobile apps are among the most creative inventions of technology. We use different kinds of apps for different purposes, with some apps becoming an integral part of our lives. While some others are used for a very short period of time. Users install them, lose interest after a while, and go straight into uninstalling them. […]

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  • 20 Jun
    Search Generative Experience

    Search Generative Experience (SGE) – How will it impact CTRs?

    By Reja Rapheekh

    Innovations are changing the way we all work. In digital marketing, technology has the power to determine the future of marketing trends and implement new ways to achieve them.  Everything is new. People have adapted themselves to using technology and learned to recreate what they have already learned with the power of innovations.  Imagine the […]

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  • 22 May
    How to run successful contests and giveaways on social media

    How to Run Successful Contests and Giveaways on Social Media 

    By Rachel

    Running social media contests and giveaways is no big deal. However, making it successful is a challenge. In this blog, we are going to talk about a few easy steps to running  successful contests and giveaways on social media platforms.  Social media is a powerful tool to conduct marketing campaigns. It is a proven method […]

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  • 29 Apr
    Top 5 Social Media Platforms for Brand Visibility

    Top 5 Social Media Platforms for Brand Visibility

    By Reja Rapheekh

    Social media marketing is the new trend in digital marketing. Everybody is on social media, from kids to grown ups. The use of Tick Tok and Instagram is rapidly increasing each year, allowing individuals to showcase their talents, market their products, and interact with billions and billions of people.  What exactly does social media bring […]

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  • 1 Apr
    Drive traffic to website

    How to drive traffic to your website organically in 2024?

    By Rachel

    In the era of digital marketing, advanced knowledge of organic traffic is vital.  In simple terms, organic traffic is the number of visits a website can get when people search certain keywords on search engines like Google.  We are living in a technologically advanced world, and online marketing has changed the way traditional marketing gained […]

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  • 20 Mar
    Common seo mistakes

    Common SEO mistakes you should avoid at all costs 

    By Reja Rapheekh

    Search engine optimization (SEO) is the key to successful digital marketing. It is the process of ranking a website in the search engines and showing it as a top result for searches of a certain keyword. In order to achieve top ranking for your website, you need to apply search engine optimization. There are many […]

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  • 13 Mar
    Text to speech

    How does text-to-speech AI work?

    By Rachel

    Artificial intelligence is the hottest trend in today’s digital spectrum. Technology is evolving to make our lives easier and more connected. Utilizing AI tools in their most effective way has become a necessity rather than a challenge. Text-to-speech is a groundbreaking technology powered by artificial intelligence that converts written text into audible speech. In this […]

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  • 5 Mar
    social media marketing

     The role of social media campaigns in marketing 

    By Reja Rapheekh

    Social media has become the king of the castle. Everything has changed with the advent of social media platforms. From the way we communicate with each other to the way we conduct marketing campaigns, people have adopted new strategies that have the power to attract attention. We have witnessed the transformational impacts of social media […]

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  • 24 Feb
    Person using ai tool

    Digital marketing and artificial intelligence – A data-driven approach

    By Sumesh

    Digital marketing is inevitable for businesses to thrive. The power of technology and digital platforms has changed the way traditional marketing works. The innovations directly or indirectly help businesses of all sizes reach their target markets. Due to this convenience, more people are choosing a career in digital marketing. Now, imagine giving digital marketing a […]

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  • 15 Feb
    The latest in AI : Recent Updates including Chatgpt ,Gemini , and more

    The latest in AI : Recent updates including Chatgpt, Gemini, and more

    By Rachel

    The landscape of artificial intelligence is continually evolving, with recent updates and innovations that promise to revolutionize not just industries but the very fabric of our daily lives. Among the stars of this AI revolution are tools like Chatgpt and Gemini, which have made headlines for their groundbreaking capabilities. Here’s a detailed look at these […]

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